Website Localisation
Give your international brand a trusted, native-feel Chinese website.
Some of Our Clients
Why Website Localisation Matters
A Chinese language website is your brand’s most authoritative digital touchpoint for Chinese users. Without one, they have no reliable place to read your offer in their language.
A localised site can be indexed by Chinese search engines (e.g. Baidu). If your site is not accessible to those engines, much of your effort remains invisible. Showing up in Chinese signals commitment and respect for the market.
Why Choose Jeffery Group
You need a Chinese website that works for your audience, it should be fast, compliant, feels natural, user-friendly, and SEO-ready.
We help you make that happen.
Fast and Smooth Experience in China
You do not want users waiting for pages to load. We deploy hosting, proxying or caching solutions tailored for China so your site opens quickly and reliably, so your reputation is preserved.
True Localisation, Not Literal Translation
Your Chinese pages should feel tailored, not translated. We adapt your copy, imagery, layout, and tone so that Chinese visitors feel the brand speaks to them.
Mobile-First, Responsive Design
Most Chinese users browse on their phones. Your Chinese site need to flow intuitively on mobile. No broken layouts, no awkward navigation, so users stay longer and engage more.
Baidu SEO Visibility
Chinese search engines (especially Baidu) have their own rules. We optimise titles, meta tags, URLs, content structure, internal linking, speed, and site freshness, everything Baidu and other Chinese search engines cares about, to help your site rank in China’s search landscape.
What We Offer in Website Localisation
1. Chinese site architecture planning
2. Domain, SSL, and compliance guidance
3. Hosting / proxy / CDN solutions for China access
4. Translation + cultural adaptation of all content
5. Responsive web design (phone, tablet, desktop)
6. Visual localisation: images, icons, layout
7. On-page SEO for Chinese (meta tags, alt text, internal linking)
8. Continuous maintenance and updates
Frequently Asked Questions
Can a foreign company without a China entity get an ICP filing?
Usually not. Without a registered entity or local representative, you cannot directly apply for ICP filing yourself. Many overseas organisations use a local partner or representative to assist.
Why bother with content localisation rather than translation?
Literal translation often reads stiffly and may not align with local reading habits. True localisation adjusts tone, layout, visuals and phrasing so readers feel the site speaks their language.
If I host the site outside China, will it still be indexed and reachable?
Yes, but speed and ranking may suffer. Hosting overseas often causes delays and may reduce visibility in Chinese search engines.
How important is SEO for the Chinese version?
Very important. Baidu and other Chinese search engines place weight on page speed, meta titles, URLs, internal linking and regular content updates — all must be tuned for the local market.
How often should the Chinese site be updated?
Regular updates are best. Sharing news, student stories or programme changes helps keep the site fresh, maintain user interest, and support search engine visibility.
